About Us

What is our purpose

About Us

Well Journey begins with the idea conceived by Mr Amin Mir and Mr Yousaf Mir with the brand name Sweet Palace in late 90s with their hard work and dedication. They had set the example of winning the hearts of their prestige and valued customers with shorter period of time with their professional approach and product knowledge they had captured the good market share providing the quality sweets products with new ideas and tempting taste and good marketing skills which turn out to build a personal and long term relationship with our potential customers and with a prosper and bright vision.We took the crucial decision in 2002 for entering new era of sweets and bakery industry.We had set a new trend and become a pioneer for combining sweets and bakery concept together in the history of Sialkot on late 90's.We had got unexpected and overwhelming response from our key customers. We have been serving our customers for last 28 with state of the art structure and keeping in view the fact that it is our strong priority and consideration for making our quality products in hygiene environment for this purpose We have adopted a unique and demanding decision for carrying out a various medical screening test for every six month of our employees for avoiding any life threatening disease.The Brand Sweet Palace & Bakers comprises of so many things be it marriage or new born baby or birthday or engagement or any festival like our Eid.SWEET PALACE & BAKERS plays an integral role in our special occasions and make a strong impact on our happy memories. We are really looking forward a continuous support from our valued customers and their valued feedback and it is our strong commitment with our customer to serve them with our mouthwatering and tempting products and quality services and with our unique packing range which differentiate us among other brands.Please encourage and pray for us for accomplish our goals and serving you in best possible ways in future.